Apple Store Opens in Wuhan with First Apple Pickup Area in China


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Apple opened its store in Wuhan, China on Saturday, where customers can now take advantage of the country’s first Apple Pickup area.

Plagued with a wallpaper in April, Apple finally opened the doors of its Apple Wuhan store on Saturday. The outlet opened later than expected and is located on the second floor of the International Plaza Shopping Center in Hubei Province.

Apple’s description of the store mentions that it uses granite floors and wood-finished walls to make the store and the mall lobby “brighter and more transparent.” The outlet’s 128-strong store team is ready to assist customers in purchasing products, and the multilingual team can also use Chinese Sign Language and English Sign Language.

“We are extremely excited to open our first Apple Store in Hubei Province. Our highly specialized team of specialist experts is looking forward to welcoming customers from this vibrant community starting this Saturday.” Apple Senior Vice President of Retail Operations and People Deirdre O’Brien said: “This store brings new design elements to China for the first time, giving customers more ways to explore ideas, learn more about Apple products or to choose to order online in the store.”

The store is the first in China to have a dedicated Apple Pickup area, allowing customers to pick up their online orders quickly and easily. Today at Apple will also be offered in the venue, covering topics such as photography, videography, art and design, music and programming.

The outlet will adhere to the local government’s epidemic prevention policy, which will require both employees and visitors to adhere to strict health measures. This includes wearing masks, maintaining social distancing and doing temperature checks.

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