citizenM adds new London site

This summer, the affordable luxury hotel and lifestyle brand citizenM will be launched in the heart of central London: citizenM London Victoria.

Ten years after the opening of the brand’s first London hotel (citizenM Bankside, since then followed by the Tower of London and Shoreditch locations), industry disruptor citizenM is pleased to announce its hybrid hotel model to a new address at 292 Vauxhall Bridge Road.

The new hotel is intended for both business and leisure travelers as a place to sleep, work, meet and relax. It is adjacent to the transport hubs of Victoria train and bus stations on Vauxhall Bridge Road – with easy connections to Gatwick Airport and Greater London – and is close to London’s top tourist attractions such as Buckingham Palace and the Tate Britain.

Spread over 10 floors, citizenM London Victoria’s 226 rooms each have an XL king-size bed (and luxury bedding), power rain shower, one-touch MoodPad control – including pre-programmed mood settings – for ambient light temperature, entertainment, wake-up alarm and blinds , and an HD TV with streaming capabilities – all of which can also be controlled via the award-winning citizenM app.

The interior design of both the guest rooms and public areas features citizenM’s signature clean lines, contemporary furnishings and bold colors. Both the interior and exterior were designed by CitizenM’s Amsterdam-based long-term collaborator Concrete, in collaboration with executive architecture and interior design firm Ica.

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