Data-driven home platform Kukun expands partnership with digital personal finance company SoFi

New home renovation cost estimate added to SoFi Relay

MENLO PARK, California.July 13, 2021 /PRNewswire/ — Today, Kukun, the leader in real estate data and predictive analytics for home renovations, announced that SoFi will add the new Kukun Digital Cost Estimator to the SoFi app through Relay, SoFi’s personal financial management tool. This addition builds on SoFi and Kukun’s existing partnership since 2018, with SoFi offering Kukun and SoFi’s Home Improvement Cost Calculator products to their customers. Kukun provides Relay users with property data, property photos, and property values ​​with Automated Valuation Models (AVM) for those who want to know details about specific home investments.

By implementing Kukun’s Property Tracking feature, Relay allows members to track the value of property owned and manage various financial aspects related to the home. Relay strives to be the single destination to help SoFi members gain a comprehensive understanding of their money, and real estate is often the most important financial investment, making it a critical asset to track and manage.

Kukun’s latest Cost Estimator can now be found on Relay, allowing consumers to better allocate their remodeling budgets for the best possible outcome, improving the investment value of their homes.

“We are excited to expand our technology relationship given the booming real estate market and the growth of the renovation economy,” said Raf Howery, CEO and founder of Kukun.

Under the agreement, Kukun will provide SoFi with Automated Valuation Models (AVM), images and improve the current digital estimator. The enhanced tool will include new rooms, such as a home gym and office, and a real-time return on investment (ROI) calculation for any remodeling project.

“At SoFi, we have a mission to help our members achieve financial independence to realize their ambitions,” said Jennifer Nuckles, Executive Vice President at SoFi. “With Relay, we aim to provide our members with a holistic, real-time view of their finances and now, in partnership with Kukun, we will differentiate our personalized financing offering by giving members insight into their real estate assets, which is a critical part of helping members manage their money well. to get.”

How to find Kukun’s Tools on SoFi Relay: You can activate SoFi Relay through your login on the web or in the SoFi mobile app. Register to get started and access SoFi Relay over the internet.

About Kukun:
Kukun is the leading creator of real estate data and predictive analytics, empowering homeowners to buy better, renovate smarter and maintain more easily. Kukun’s products help consumers, brokers and real estate investors make progressive financial decisions to generate wealth. The company offers solutions that illustrate which communities are likely to see the most price increases, how to make a profit on home renovations, easily estimate the cost of a renovation, and include all the information a home buyer and homeowner needs to optimize their home experience. Kukun’s data and analytics products also serve leading companies in the investment, real estate, construction and banking industries. Kukun is the single real estate renovation engine used on the websites of many of the largest banks across America. Visit for more information.

About SoFi:
SoFi helps people achieve financial independence to realize their ambitions. Our lending, saving, spending, investing and protection products give our more than one million members quick access to tools to get their money right. SoFi membership comes with the essentials to get ahead, including career counselors and connection to a thriving community of like-minded, ambitious people. SoFi is also the naming rights partner of SoFi Stadium, home of the Los Angeles Chargers and Los Angeles Rams. For more information, visit or download our iOS and Android apps.

Tiffany Woo
Press pass LA PR + Social for Kukun
(310) 817-0230


Related images



View original content to download multimedia: html


Leave a Comment