DK has acquired Phonic Books, one of the UK’s leading specialist education publishers. Founded in 2006 by three special needs teachers, Wendy Tweedie, Tami Reis-Frankfort and Clair Wilson, the publishing house now has about 300 decodable books for beginning and catch-up readers. The books are available in more than 40 countries, and growth has been particularly strong in the US, UK and Australia, DK said.
The acquisition is part of a larger strategy with which DK entered the education market with the launch of DK Learning in April this year. DK Learning provides learning resources, including curriculum-aligned books from the publisher’s catalog.
Announcing the acquisition, Paul Kelly, Co-CEO of DK, said: “We are delighted to have Phonic Books join the DK family, its reputation in the education community is a testament to the hard work of the founders and team. They have established themselves as a quality publisher of decodable content that supports the reading development of all children.”
DK’s announcement noted that demand for books of instruction in phonics was growing in the US in particular, with New York City ordering all elementary schools to adopt a phonics-based reading program and about 20 states enacting legislation with regarding the implementation of phonics-aligned approaches to literacy.