Flow Beverage Corp. Announces Official Sponsorship with Pride Toronto

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Flow sponsorship with Pride Toronto promotes both sustainable and healthy choices for consumers

TORONTO — Flow Beverage Corp. (TSX:FLOW; OTCQX:FLWBF) (“Flow” or the “Company”) today announced its official sponsorship of Pride Torontojoin various events in June to help inspire people to make more sustainable and healthier choices for themselves and the planet. Flow will be participating in Pride Toronto’s Festival Weekend from June 24 to 26, including the official Pride Parade on Sunday, June 26. In addition, Flow donates water to crisis centers in the city.

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Flow is a refreshing, naturally alkaline spring water with naturally occurring electrolytes and minerals, all in a sustainable plant-based package. “Flow is honored to be involved with Pride this year, helping attendees stay hydrated and promote sustainable and healthy choices while celebrating the amazing community,” said Flow CEO Nicholas Reichenbach.

Flow will donate $1.00 to Canadian charity Rainbow Railroad for every 12-pack of flavored Flow sold during the month of June on both flowhydration.com and flowhydration.ca.

About Pride Toronto

Pride Toronto is a non-profit organization with a mission to bring people together to celebrate the history, courage and diversity of 2SLGBTQ+ communities. Uniting and empowering people of diverse sexual orientations, gender identities and gender expressions, the annual Pride Toronto Festival has become a major Canadian arts and cultural event and one of the largest Pride celebrations in North America. Pride puts Toronto on the global stage with diversity, inclusion and vibrant creativity. Visit pridetoronto.com and follow @PrideToronto on Facebook, Twitter and Instagram for updates and more information.

About Flow

Flow is one of the fastest growing premium water companies in North America. Founded in 2014, Flow’s mission since day one has been to reduce environmental impact by providing sustainable, naturally alkaline spring water in a sustainable, 100% recyclable, and up to 75% renewable, plant-based package. Today, the brand is B-Corp certified with a best-in-class rating of 126.5, and offers a diversified line of health and wellness-focused beverage products: original natural alkaline spring water, award-winning organic flavors and collagen-infused flavors in sizes ranging from 330 ml to 1 litre. All products contain naturally occurring electrolytes and essential minerals and support Flow’s overarching goal of “bringing well-being to the world through the positive power of water”. Flow beverage products are available online at flowhydration.com and are sold in more than 35,600 stores in North America.

For more information about Flow, please visit Flow’s Investor Relations site at: investor.flowhydration.com.

Warning:

This press release may contain “forward-looking statements” within the meaning of applicable Canadian securities laws. Such forward-looking statements include, but are not limited to, information regarding our objectives and the strategies to achieve those objectives, as well as information regarding our beliefs, plans, expectations, anticipations, estimates and intentions. Forward-looking statements are typically identified by the use of words such as “may,” “should,” “should,” “might,” “expect,” “intend,” “estimate,” “anticipate,” “plan,” “anticipate”, “believe” or “continue”, although not all forward-looking statements contain these words. Forward-looking statements are intended to assist the reader in understanding Flow and its business, operations, prospects and risks at any given time in the context of historical and possible future developments, and the reader is cautioned that such information may not be appropriate for other purposes. Forward-looking statements are based on assumptions and are subject to a number of risks and uncertainties, many of which are beyond our control, that could cause actual results to differ materially from those expressed or implied by such forward-looking statements. Those risks and uncertainties include the following: impact and spread of COVID-19; the ability to achieve and manage growth; failure to expand sales opportunities; changes in consumer preferences; criticism of packaged water; maintain brand image and product quality; limited or unavailable spring water resources; inability to package products; increased competition; accurate estimate of demand; maintaining relationships with distributors and sellers; changing retail landscape; incorrect product design or development; misrepresentation of product information; revenue comes entirely from packaged beverages; cost increases or material shortages; fluctuation in operating results per quarter; no assurance of profitability; fluctuations in foreign currency; changes in government regulation; contamination or recall of ingredients or finished products; loss of intellectual property rights; dispute; future tax rates; catastrophic events; climate change; seasonal business; dependence on essential information systems and external service providers; the ability to keep confidential information secure; maintaining and upgrading information technology systems; conflict of interest; dual class share structure; potential stock price volatility; no certainty of an active market for shares; lack of dividends; global financial condition; publication of inaccurate or unfavorable research and reports; operational history; and management and conflict of interest. Accordingly, all forward-looking statements contained in this document are qualified by the foregoing cautionary statements, and no assurance can be given that the results or developments foreseen will be achieved or, even if materially realized, that they will have the anticipated effects or effects on our business, financial condition or results of operations. Unless otherwise stated or the context dictates otherwise, the forward-looking statements contained herein are provided as of the date hereof, and we undertake no obligation to update or modify such forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law.

Check out the source version at businesswire.com: https://www.businesswire.com/news/home/20220624005082/en/

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Contacts

Devan Pennell, Chief Financial Officer
1-844-356-9426
investors@flowhydration.com

US investors:
Jon De Domenico
jon.dedomenico@icrinc.com

Canadian investors:
Marc Charbin
investors@flowhydration.com

Media:
Natasha Koifman
nk@nkpr.net

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