Global Retail Artificial Intelligence (AI) Market Growth Opportunities Report 2022: Retailer focus on online product search and discovery to target potential customers

DUBLIN, May 13, 2022–(BUSINESS WIRE)–The “Global Retail Artificial Intelligence (AI) Growth Opportunities” report has been added to ResearchAndMarkets.com’s offer.

In this research service, the analyst examines the pivotal role of artificial intelligence (AI) in the retail sector. The research will help retailers understand key trends in the evolving AI retail marketplace as they consider investing in cognitive capabilities.

The analyst provides insights for stakeholders by identifying AI growth drivers that will facilitate the deployment of AI-based solutions in retail.

The research service also examines the growing focus of retailers on improving the customer experience through an omnichannel approach (using AI-powered brand and marketing solutions) and improving online search and discovery to reach potential customers.

In addition, the ravages of the ongoing COVID-19 pandemic, technological advancements and evolving consumer demands are paving the way for the widespread adoption of AI technologies for retail, especially in the e-commerce retail segment.

This study also provides direction to technology vendors in terms of mapping out their strategic priorities and building new capabilities to capitalize on the emerging growth opportunities in the retail AI space.

Main topics covered:

1. Strategic Requirements

  • Why is it increasingly difficult to grow?

  • The strategic imperative

  • The impact of the top three strategic requirements on the retail artificial intelligence industry

  • Growth opportunities fuel the growth pipeline engine

2. Growing Environment

  • AI deployment in retail businesses

  • Goal for implementing AI solutions

  • growth factors

  • The COVID-19 pandemic will drive the adoption of AI in e-commerce platforms and online channels

  • Challenges in implementing AI in retail businesses

  • Growth Restrictions

  • AI in Retail – Key Trends

  • Trend 1: Rising demand for AI-powered branding and marketing solutions to extract insights from unstructured data

  • Trend 2: Retailer focus on online product search and discovery to target potential customers

  • Trend 3: Emphasis of Retailers on Improving the Customer Experience through the Omnichannel Approach

3. Growth Opportunity Analysis

  • AI-related technologies deployed by retailers

  • NLP emerges as an underlying technology to support various retail applications

  • Chatbots and Virtual Agents Become the Core of Customer Interaction Retail Operations

  • Retailers are increasingly using speech analytics to understand customer interactions

  • Computer Vision Tools will play a critical role in enhancing external shopping experiences and internal retail operations

  • Emotion and sentiment analysis provides more insight into customer behavior

  • Facial recognition technologies will benefit retail in-store

  • Retail AI – Top use cases by industry segment (online and in-store retail)

  • Retail AI – Top use cases by feature

  • Retail AI – Key Use Case Categories Explained

4. Company Profiles

5. Growth Opportunity Universe

  • Growth Opportunity 1: Chatbots and Virtual Assistants for Effective Customer Interaction

  • Growth Opportunity 2: Integrating Augmented Reality Solutions to Improve Online Customer Experience

  • Growth Opportunity 3: Integrating Cybersecurity Solutions to Secure Consumer Data

6. Appendix

7. List of Exhibits

Named companies

For more information on this report, please visit https://www.researchandmarkets.com/r/g1lsz1

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Check out the source version at businesswire.com: https://www.businesswire.com/news/home/20220513005383/en/

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