Jon Taffer continues to expand his innovative restaurant brand with excellent tavern food, homemade cocktails and cutting-edge kitchen technologies
Washington, D.C. / Boston, Massachusetts (RestaurantNews.com) Taffer’s Tavernthe innovative, full-service restaurant concept founded by Paramount Network’s leading hospitality expert and star bar rescue, Jon Taffer, announced opening dates for the brand’s next two full-service restaurant locations in Washington, DC, and the Greater Boston area of Watertown, MA. Taffer will celebrate the openings with a Grand Opening Ribbon-Cutting Ceremony on Thursday, September 1 in DC and Thursday, September 8 in Watertown, MA. Both restaurants now accept book online.
“As Taffer’s Tavern expands its footprint into two of our nation’s most vibrant culinary destinations, we look forward to welcoming the larger communities in Boston and DC to experience our expanded tavern offerings and create lasting memories,” said Taffer. . “Hosting these two Grand Opening celebrations within a week of each other represents the overall momentum we are experiencing for the brand.”
The first Taffer’s Tavern restaurant opened in October 2020 in Alpharetta, Georgia, with a second location opening in 2021 as a concessionaire at FedEx Field, home of the Washington Commanders, based in Landover, MD. Work with frenchmart, the leading franchise development company known for growing emerging concepts such as Five Guys, The Halal Guys and more into national brands, Taffer’s Tavern has signed several multi-unit franchise agreements in key markets across the country, including a deal to brand to Las Vegas. Vegas and 10 locations to Savannah, Georgia and North and Central Florida, with an initial focus on the Orlando metro area, Gainesville, Jacksonville and Panhandle regions. These emerging markets are in addition to those where Taffer’s Tavern now has a presence: Georgia, Washington, DC and Massachusetts.
“Taffer’s Tavern re-imagines the modern restaurant by using technology to streamline operations and reduce labor costs,” said Dan Rowe, Fransmart CEO. “It basically delivers a premium dining experience for its customers, and it continuously proves it’s one of the best investments for franchisees looking to take the next big thing in full-service dining.”
Inspired by the quintessential neighborhood pub, a regular gathering place for friends and family, Taffer’s Tavern has been designed with traditional old-fashioned taverns in mind, with an atmosphere that is inviting, warm and comfortable, characterized by dark woods, soft leathers, copper accents and elevated tavern food. and drink offer.
“We are delighted to welcome the first Taffer’s Tavern in the New England area and be part of the new Arsenal Yards development in a Boston suburb of Watertown. Jon’s vision of creating a place for the community will resonate well in this neighborhood. His commitment to quality and the highest standards is reflected in everything we’ve done here, creating a place that will provide our guests with a welcoming atmosphere and a high-quality tavern menu that they will enjoy time and time again,” said the local Boston franchise owner Marc Magerman of 8G Hospitality.
“We worked with Jon Taffer to create an incredible restaurant experience where every detail was discussed and developed with our guest experience in mind,” said Felipe Hasselmann, local DC franchise owner and Cuisine Solutions President and CEO. “It was a great experience for us to consult with Jon about the state-of-the-art kitchen design for the Taffer’s Tavern concept, and we are excited to be a franchise owner as well. So while the tavern itself contains many state-of-the-art innovations when it comes to food preparation and safety, the focus is on delivering a high-quality, delicious experience in an inviting environment that we know our customers will enjoy.”
The Watertown and DC menus feature Taffer’s Tavern menu favorites such as Jon’s Roast Beef Au Jus, Braised Short Rib and Tot Roast Fries, among other signature Plates and Handhelds. New items made especially for the Boston location include New England Clam Chowder and a Lobster Roll, while DC residents can enjoy a city staple, mumbo sauce, one of the flavorful options available for Taffer’s Wings.
Taffer’s Tavern has a premium drinks program and offers a diverse selection of spirits, wines and beers, many of them locally and regionally sourced. Using some of the most advanced mixology techniques, the signature cocktails remain trendy and introduce photo-worthy cocktails that taste even better than they look. Guest favorites include The Campfire and Berry-Impressive, among several other homemade cocktails and “As Seen on” bar rescue” recipes.
Named one of FSR magazine’s 50 NextGen Casual Brands to Watch, Taffer’s Tavern is rapidly expanding its presence in the United States and seeking franchisees to conquer territories and take the innovative concept to new territories. For more information about Taffer’s Tavern franchise opportunities, visit this video or visit https://fransmart.com/taffers-tavern-food-and-spirits.
About Taffer’s Tavern
Jon Taffer, Bar Rescue star and award-winning hospitality expert, has launched his own innovative, full-service restaurant franchise concept, Taffer’s Tavern. Taffer’s Tavern is the quintessential pub, a place to get together with your old friends and make new ones along the way. The Tavern offers excellent signature cocktails, high-quality tavern fare influenced by American favorites, outstanding customer service and the highest safety standards in the industry. Designed with traditional old-fashioned taverns in mind, the atmosphere is inviting, warm and comfortable, making guests feel relaxed and welcome, visit after visit. Taffer’s Tavern is now open in Alpharetta, Georgia, and FedEx Field in Maryland, with additional locations planned for the Atlanta, Washington, DC, Boston, Las Vegas, and Orlando areas, with more markets to follow. For more information visit www.tafferstavern.com.
About Jon Taffer
Jon Taffer is an award-winning hospitality expert, entrepreneur and thought leader with nearly 40 years of experience in the hospitality, entertainment and nightlife industries. Best known as executive producer and star of Paramount Network’s Bar Rescue, a non-scripted reality show that puts Jon in the spotlight as he saves failing bars from impending closure that is now in its eighth season. This year, Jon takes on Chef Robert Irvine in 24-hour restaurant makeovers in an all-new three-episode series streaming on discovery+ called Restaurant Rivals: Irvine vs. taffer. In 2019, Jon announced the launch of his own innovative, full-service restaurant franchise concept, Taffer’s Tavern, which launched in Atlanta in 2020 with several locations set to open in 2022. Taffer’s Tavern offers excellent signature cocktails, premium tavern food and the latest advances in restaurant technologies. At the same time, Jon Taffer runs Dynamics, his business consulting firm. Over the years, he has advised for a range of well-known brands, including the NFL Network, Anheuser-Bush, Ritz-Carlton, TGI Fridays, Buffalo Wild Wings, Famous Dave’s Barbecue, and Fortune 500 brands such as Hyatt Hotels and Marriott International. In addition, Jon is a bestselling author who has authored three books: “Raise the Bar”, “Don’t Bulls*t Yourself” and his latest book “The Power of Conflict: Speak Your Mind and Get the Results You Want”. .” For more information visit www.jontaffer.com.
As the leading franchise development company in the country, frenchmart turns emerging restaurant concepts into successful national and global brands. Founded by Dan Rowe, the man who identified brands like Five Guys Burgers & Fries and QDOBA Mexican Grill and grew from sole proprietorships into the powerful chains they are today. Fransmart’s current and past franchise development portfolio brands have opened more than 5,000 restaurants worldwide and enabled franchise investments totaling $1 billion in revenue to date. For more information, visit www.fransmart.com.